5 Tips for using #Hashtags
5 TIPS FOR USING #HASHTAGS ON SOCIAL MEDIA
What is a hashtag? A hashtag is made up of a word or phrase prefixed with the hash symbol (#) there are no spaces between any words. They are popular on social networking platforms such as Facebook, Google+, Instagram, Twitter etc, although LinkedIn stopped using them from 2013. By placing a #hashtag before the word or phrase it makes it possible to group messages, allowing people to search for the #hashtag and get the whole set of messages or images.
When I watch The Voice or XFactor on the television, I am just as interested in their #TheVoice #XFactor twitter updates. It can be quite funny. Even the more mundane programmes that I watch become a lot more humorous when you read their unique #hashtags at the same time. Some people have a wicked sense of humour!
I use #BusinessHelperTip If you use the Twitter search tool with this hashtag, you will find lots of useful social media tips. Please feel free to RT (Re-tweet) them!
If you are attending an event
Ask the event organisers what their unique event #hashtag is, so that you can follow the tweets using that hashtag during the day and be able to converse with the event organisers and other attendees.
If you are organising an event
- encourage the use of social media at your event and encourage use of the #hashtag
- don't forget to add the unique #hashtag to all of your literature and emails. Get a buzz going before the event
- remember that after the event has finished your #hashtag updates will be there for others to continue reading and adding to
- consider running a Twitter feed on a projector screen during your event for attendees to read....people love to see their name come up!
5 tips for your #hashtag
- The more unique your hashtag the better, try not to duplicate the same #hashtag with someone else - unless of course it is something generic and popular that you are joining in with
- Remember your tweets are only 140 characters. Therefore make your #hashtag short - ideally less than 8 characters.
- Make it obvious what the topic is about in your choice of keyword
- Don't put people off by using several #hashtags in one status update; it's annoying and hard to read
- Research your proposed #hashtag before using. Make sure it isn't being used for something controversial!
What is YOUR unique hashtag? Please let us know what it is and what it means to you in the comments below....